Thursday, August 22, 2013

So who exactly is the target audience for Marvel's comics?

I have a hard time telling, based on the juxtaposition of these two ads on the very same page of Daredevil #30, one for a prose novel series about serial killers promising a "grittier, bloodier" sequel, another for a children's cartoon appearing on a Disney cartoon channel.
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6 comments:

KentL said...

Parents. It's the same reason there are toy and McDonald's kids' meal commercials on during daytime TV. A parent reading DD is probably interested in crime novels, but a good chunk of us also have children that we might want to watch the new Hulk show with.

10:28 AM
Unknown said...

The novels are for young adults. 'What if your Dad was a serial killer?'

Try Google next time.

1:58 PM
Dean said...

I doubt that even Marvel knows.

4:50 PM
Caleb said...

Try Google next time.

You're not the boss of me.

Anyway, I don't understand what you're saying. Why should I Google the ad copy, which is right there in the ad? They're books about serial killers.

6:42 PM
JohnF said...

Why does it have to be either/or?

9:18 PM
Sean said...

Not me. After being a Marvel fan and following most of their books for many years, they've driven me away. Their characters no longer have behavior that is consistent with who they are supposed to be - writers just write them to suit whatever they need them to be/do, so I no longer have any connection to them. Between that, the price increase to $3.99 on most of their output and the downright ugly, too dark coloring, I'm done. DC, too.

5:46 AM

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