Monday, February 21, 2011


That's my old comic shop, The Laughing Ogre in Columbus, under Godzilla's foot, in one of the 80 or so, shop-specific variant covers IDW is making for the first issue of their new Godzilla: Kingdom of Monsters book. In general, I loathe variant covers and think they are a terrible thing for the medium and industry, but this is actually pretty cool, and specificity of the particular variants seems like it would encourage a purchase, rather than send anyone scrambling to collect them all for speculative purposes (I would hope, anyway; it would take a ton of work, time and money to track down 80 covers from shops all over the continent, wouldn't it?). My new store, Books Galore in Erie, seems to have been spared.

1 comment:

Dara said...

So to get one of those variants, a store had to order 500 copies of the book. With the 40% discount a retailer gets, that's still $1200 worth of Godzilla comics. I don't see how any LCS can justify that kind of expenditure, but I'm not a retailer, so what do I know.